Introduction Video of Ming Chuan
Performance Highlights
2025 Lalamove Short Video Competition and was honored with the sole “Best Video Award”
Excellent Achievement 1
Chen, Yan-Xun, Ma, Chia-Lo, Lee Zhi- Yu, and Shen, Hui-Hao, students from the Department of Advertising and Strategic Marketing demonstrated outstanding creativity and strategic thinking under the guidance of faculty member Chuang Tung-Lin. Their team produced a highly professional work for Lalamove Short Video Competition and was honored with the sole “Best Video Award”, the highest recognition of the event. With their exceptional performance, the four students brought great honor to the department, showcasing the program’s strength in cultivating creativity and project execution skills.
Learn more2025 Smart Science Promotion and Sustainable Brand Marketing Competition won the Silver Award
Excellent Achievement 2
National Museum of Marine Science & Technology (NMMST) held 2025 Smart Science Promotion and Sustainable Brand Marketing Competition, with finals on May 23. Under the guidance of faculty member Yu Shu-Fen, students Tsai, Tsai-Yu, Liao Pei-Chun, Lin Yun-Chien, Tu Meng-Hsuan, and Huang Shu-Chen integrated elements appealing to the younger generation, showcasing a compelling blend of sustainability themes and marketing creativity. Selected from among 196 teams nationwide, this group won the Silver Award.
Learn moreThe 7th Chinese PR Awards received an Honorable Mention
Excellent Achievement 3
Student CAI, BING-XIU received an Honorable Mention for his proposal “LianThai (in love with Thailand) - learning a different Thailand.” in the 7th Chinese PR Awards (Student PR Strategy Proposal Category) hosted by the Taiwan and Taipei International Public Relations Association (TIPRA). The proposal was based on Tsai’s Instagram account “LianThai,” which he has managed since 2023, focusing on Thai tourism and study abroad information. It effectively incorporated post-pandemic tourism trends and policy insights, with future prospects for collaboration with Thai tourism organizations.
Learn more2025 I’m Young; I’m Green” ESG Short Film Competition honored with an Excellence Award
Excellent Achievement 4
In the 2025 I’m Young; I’m Green” ESG Short Film Competition on campus, co-organized by the Department of Youth Affairs, Taipei City Government, students Wu Shao-Wei, Liang Wen-Kai, Liu Kuan-Ting, Fan Chia-Er, and Li Tzu-Yu were honored with an Excellence Award for their short film “For a Better Tomorrow, I Choose to Change”, which visually expressed and interpreted the core values of ESG.
Learn more2025 the 3rd Uni-President Enterprises and Affiliates Business Competition – Delivery Opportunities Division won Second Place (nationwide)
Excellent Achievement 5
Under the guidance of faculty member Yu, Shu-Fen, the international student team “Team LZFC” from the Department of Advertising and Strategic Marketing—comprising Fan Chia-Er, Lam Lok-Yiu, and Liang Wen-Kai from Hong Kong; Li Tzu-Yu from Malaysia; and Liao Cheng-Chang from Indonesia—applied digital transformation and phygital strategies to enhance home delivery services. Their project won Second Place (nationwide) in the the 3rd Uni-President Enterprises and Affiliates Business Competition 2025 – Delivery Opportunities Division.
Learn more2024 Department of Advertising and Strategic Marketing "Advertising Monopoly" One-Day Experience Camp
Excellent Achievement 6
2024 Ming Chuan University Department of Advertising and Strategic Marketing "Advertising Monopoly" One-Day Experience Camp for High School Students Department of Advertising and Strategic Marketing, School of Communication, Ming Chuan University, hosted the "Advertising Monopoly: Strategic Marketing Showdown" one-day experience camp on Taipei campus on May 18, 2024. This camp aimed to introduce high school students to the field of advertising and marketing. The program included activities such as one-page project planning, media literacy, communication knowledge, and creative thinking. Participants also had the opportunity to visit the facilities of the School of Communication.
Learn moreNews Compilation
[Activity News] British Council Young Learner Assistant (YLA) Internship
[Activity News] Briefing — 2026 Domestic/Overseas “7+1” Full-Semester Internship Program (Taipei Campus)
[Department Notice] 2026–27 AY Department of New Media and Communication Administration — Master’s Program Referral Admissions is Now Open
[Competition Info] 2025 National University SDGs × AI Short-Video Competition
[Competition Info] “Brand Street ~ iReels!” Image & Short Video Call for Entries
2025 The the 3rd Uni-President Enterprises and Affiliates Business Competition 2025 – Delivery Opportunities Division won Second Place (nationwide)
